ICONOGRAPHY SYSTEM - WALMART MÉXICO
BRANDING DESIGN
MATERIAL DESIGN
Is a visual language that allow us synthesize and communicate the basic principles of a good design with technology innovation and science.
- Create A set of rules and guidelines of visual design to communicate effectively a message or idea.
- Unify Developed a unique and personalize communication system between users and the brand.
- Personalize Consistent communication, flexible and adaptable to the users.
ICONOGRAPHY
Icons are the visual expression of a brand and product, including its services and tools. Icons communicate the central idea and intention of a product in a simple, bold and friendly way; all the icons of a brand must be unified through concept and execution
BASIC PRINCIPLES
Reticle The base that i used measures 64x64px, which is a standard size and is already established and verified by google for the optimal iconography creation for digital media.
Grid
The grid is 1x1px, which gives us a solid support for every digital medium and a strong base to create the required icons.
Base Icon
The most complex icon was taken as the basis. Once finished, I be able to generate a whole range of iconographic variants with his own and distinctive brand identity.
Positive and negative Icon
This iconography can adapt to a black or whit spaces, depending the based that want to be implemented.
Get in touch
__LET'S MAKE YOUR BRAND SHINE
Copyright 2023 | cdiazlab.com | Powered by Christopher Díaz – Web Master Design